Ketan Sengupta
ASSOCIATE
New York
Ketan believes that effective communication begins with understanding human behavior, and that all relationships – between individuals, entities, or stakeholders – are predicated primarily on trust.
Prior to joining August, Ketan worked at JPMorganChase’s Private Bank, helping the firm’s biggest clients navigate complex financial situations. He’s drawn to fast-paced, high-stakes work, and is passionate about driving communications outcomes that advance clients’ broader business objectives.
Ketan’s time at the University of Chicago – where he studied behavioral economics and public policy, served as an editor for The Chicago Maroon, and wrote quarterly columns for a local fashion magazine – helped develop his appreciation for sharp, lucid prose and thoughtful research.
A native New Jerseyan and current New Yorker, Ketan has predictably strong opinions on bagels and predictably mixed feelings about flying out of EWR. He is a huge fan of public transport and refuses to drive if a train is available.
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A former administrator at a leading research institution on reputation management and media relations
The President and First Lady of France in connection with defamation litigation
A leading think tank on crisis management and media relations
A major healthcare organization on False Claims Act litigation
Kodak on corporate positioning, investor relations, and crisis management
A prominent entertainment executive on civil litigation related to a public dispute with their former employer
A leading hospital network on media relations and reputation management in relation to its former employees
A former U.S. Cabinet member on reputation management and media relations
A high-profile entrepreneur on litigation and reputation management
The CEO of a leading boutique wealth management firm on reputation management and media relations
Ethena, a leading DeFi protocol, on corporate positioning and crisis management
An AI company regarding a public dispute with a former employee
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University of Chicago. B.A., Economics and Public Policy
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Ketan.Sengupta@AugustCo.com
323.892.5689